What this year’s Super Bowl ads said about diversity, influencers and commerce

What this year’s Super Bowl ads said about diversity, influencers and commerce

Super Bowl LVIII on CBS drew the biggest-ever single TV audience of more than 126 million this past Sunday, per...
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Nevada sportsbooks report record $185M handle for Super Bowl LVIII

Nevada sportsbooks report record $185M handle for Super Bowl LVIII

The Nevada Gaming Control Board (NGCB) has reported that a record-breaking $185.6 million was wagered on Super Bowl LVIII. The game, which saw the Kansas City...
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TEMU’S BIG SUPER BOWL AD BUY—THE RESULTS OF RUNNING THE SAME COMMERCIAL 5 TIMES

TEMU’S BIG SUPER BOWL AD BUY—THE RESULTS OF RUNNING THE SAME COMMERCIAL 5 TIMES

It felt like déjà vu the second time Temu’s ad ran during the Super Bowl. But by the fifth time...
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Mini hustles: A little effort for a little money

Mini hustles: A little effort for a little money

These sites pay a small amount of money for little to no real work. BY KATHY KRISTOF FEB. 12, 2024 5:30 AM...
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FanDuel Dishing Out $10M for Gronk Kick of Destiny 2 at Super Bowl 2024

FanDuel Dishing Out $10M for Gronk Kick of Destiny 2 at Super Bowl 2024

Last year during Super Bowl 57, former NFL tight end and four-time Super Bowl champion Rob Gronkowski participated in FanDuel Sportsbook’s...
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Flutter: The house always wins but can Fanduel’s gold rush last?

Flutter: The house always wins but can Fanduel’s gold rush last?

The US is looking like El Dorado for betting companies right now.  Gambling giant Flutter’s secondary listing on the New...
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‘I’ve never seen anything like this’: Temu’s ad spend soars as it embarks on a marketing blitz

‘I’ve never seen anything like this’: Temu’s ad spend soars as it embarks on a marketing blitz

Online marketplace Temu is counting on a deluge of ads — whether that’s through social media, paid search or television...
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Rob Gronkowski Will Get a Second Chance at Kicking Glory in FanDuel’s Super Bowl 58 Campaign

Rob Gronkowski Will Get a Second Chance at Kicking Glory in FanDuel’s Super Bowl 58 Campaign

Rob Gronkowski wants another shot at Super Bowl glory, and both FanDuel and Wieden+Kennedy are more than happy to give it to him. The former National...
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US Mobile Sports Betting Continues to Surge in 2023

US Mobile Sports Betting Continues to Surge in 2023

A recently published study by GWS has indicated that the 2023 football, basketball, and hockey seasons have attracted a large...
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Americans Spent 66% More Time On Sports Betting Apps This October

Americans Spent 66% More Time On Sports Betting Apps This October

Americans spent a record 67.1 million minutes on sports betting apps in October 2023, according to an online gambling behavior study. That is a 66% increase...
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6G: network operators want profitable returns on 5G first

6G: network operators want profitable returns on 5G first

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ESPN BET’s First Month In Line With Analysts’ Estimates, Preliminary Data Shows

ESPN BET’s First Month In Line With Analysts’ Estimates, Preliminary Data Shows

Rebranded PENN sportsbook made a splash during its first month of operations. When ESPN BET made its debut last month, the launch...
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Gamified Shopping And £1 Deals: The Unstoppable Rise Of ‘Chinese Amazon’ Temu

Gamified Shopping And £1 Deals: The Unstoppable Rise Of ‘Chinese Amazon’ Temu

The Shanghai-based e-commerce platform racked up 15.2 million monthly active UK users in October and its founder is the 25th...
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Temu, Amazon, Shien daily active users comparison

Temu, Amazon, Shien daily active users comparison

As Black Friday starts signalling that the peak retail season is well underway in the UK, mobile-powered consumer intelligence company...
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Amazon’s strong online sales are influenced by TikTok’s influence, Bezos’ style

Amazon’s strong online sales are influenced by TikTok’s influence, Bezos’ style

Amazon.com, which will celebrate its 30th anniversary in 2024, is suffering from internal and external problems. While the company's original e-commerce (EC) business...
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Will Twitter/X survive? One year on from Musk’s takeover, we look at what’s changed

Will Twitter/X survive? One year on from Musk’s takeover, we look at what’s changed

Elon Musk remains defiant, insisting the prognosis is rosy as he redesigns the social media platform in his own image...
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Chaos, sackings and no going back – inside track on one year of Elon Musk’s Twitter

Chaos, sackings and no going back – inside track on one year of Elon Musk’s Twitter

One year ago today, Tesla Chief Executive and South African-born billionaire Elon Musk took over Twitter and kicked off what...
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Musk’s one-year X reign: how shocking has it been?

Musk’s one-year X reign: how shocking has it been?

Exactly one year has passed since Elon Musk’s $44bn (£36.2bn) splurge on Twitter, now rebranded as ‘X’. During that time,...
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Rating X: Twitter’s chaotic year under Elon Musk’s shock treatment

Rating X: Twitter’s chaotic year under Elon Musk’s shock treatment

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‘Malevolent force’ or haven for free speech? How Elon Musk turned Twitter upside down

‘Malevolent force’ or haven for free speech? How Elon Musk turned Twitter upside down

On October 26, 2022, the world’s richest man Elon Musk carried a large porcelain kitchen fixture into Twitter’s San Francisco headquarters. ‘Let that sink...
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Temu’s skyrocketing growth has it challenging Amazon, survey

Temu’s skyrocketing growth has it challenging Amazon, survey

You might have never heard of Temu, but it’s definitely on Amazon’s radar. That’s because the online Chinese retail brand...
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Jack Dorsey-Backed Bluesky Thrives As User Engagement Drops On Musk’s X And Zuckerberg’s Threads

Jack Dorsey-Backed Bluesky Thrives As User Engagement Drops On Musk’s X And Zuckerberg’s Threads

User engagement on both Elon Musk’s X, formerly Twitter, and Mark Zuckerberg’s Threads has seen a notable decline, while an alternative platform backed by Jack Dorsey might...
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Signal: Chinese start-up Temu chips away at Amazon’s market share

Signal: Chinese start-up Temu chips away at Amazon’s market share

Temu’s user numbers skyrocket, while Amazon’s traffic declines. How worried should Amazon’s executives be? Temu’s garish orange packages are becoming...
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Twitter and Threads users are spending less time on those services

Twitter and Threads users are spending less time on those services

Threads’ daily active users have evaporated by two-thirds since July, down to 1.1 million in mid-September from 3.4 million Elon...
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Twitter exodus begins as rival app Bluesky social sees record signups after Elon Musk threatens to start charging people to use X

Twitter exodus begins as rival app Bluesky social sees record signups after Elon Musk threatens to start charging people to use X

New figures suggest that more than 53,500 users flocked to Bluesky yesterday The invite-only app is backed by Twitter co-founder...
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Is China’s Temu a data security threat for shoppers?

Is China’s Temu a data security threat for shoppers?

Chinese shopping app Temu has taken the world by storm, luring customers with rock-bottom prices for goods sent directly from...
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X holds steady while Threads user numbers see dramatic fall – report

X holds steady while Threads user numbers see dramatic fall – report

GWS CEO Dr. Paul Carter: "The mass exodus from one platform to the other just hasn’t occurred" Following Threads’ launch...
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Meta launches a web version of Threads as it struggles to keep users on the mobile app

Meta launches a web version of Threads as it struggles to keep users on the mobile app

Mark Zuckerberg has announced that Threads will be on the web in a 'few days' But new data claims that...
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What is Temu, the app that asks users to ‘shop like a billionaire’?

What is Temu, the app that asks users to ‘shop like a billionaire’?

Rock-bottom prices on a variety of clothes and household goods has helped e-commerce marketplace Temu surge in popularity with Canadians as many continue to...
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Target blames decline in discretionary spending, pride backlash for lower sales

Target blames decline in discretionary spending, pride backlash for lower sales

On Wednesday, Target posted its first quarterly sales decline in six years. Target’s fiscal second-quarter net income was $835 million,...
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